Fairlife Concept
Concept
Fairlife prioritizes creating dairy products that provide all essential nutrients. Inspired by the pattern on the left, I designed an illustration of liquid dripping in various orange tones, creating a Fairlife concept offering various flavors related to its brand identity.
Logo
I decided to use the brand's flavors to promote it, so in the background, there are various shapes, lines, fruits, and leafy greens to create this expressive movement and energetic taste one will feel when they try Fair Life.
Billboard
I used the poster above to promote the brand, as the product speaks for itself. Fair Life believes in making a positive impact in the world by providing a drink that fulfills one's needs and wants as a way for them to inspire and empower individuals to achieve their goals.
Social Media
For social media, I want to create a simple and energetic post about Fair Life, a smoothie drink that provides all the necessary nutrients to conquer the day.
